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Privacy policy

Protecting your privacy, data and personal information is important to us.

This page explains how Original Life Ltd may collect and use information as well as how we protect it in line with the General Data Protection Regulation (GDPR).

When visiting and using our website at originallife.com, you will be asked to acknowledge and consent to this policy.

The personal data we collect

Any reference to your data in this policy includes data about other individuals that you provide.

How we use personal data

The key reasons we use information when you have consented to its use (which you may withdraw by notifying us) include:

We restrict access to your information to those who need to use it for relevant purposes.

We will never sell your personal data (or any other data you provide) to third parties.

We share limited information with trusted partners involved in fulfilling our contract with you, for example those responsible for fulfilling print and delivery requirements. We also share information with organisations including Google and Facebook to enable us to deliver targeted advertising. For more information on making informed decisions around online advertising and for information on opting out, visit Your Online Choices.

You accept that we own all derived, aggregated and anonymised data collected or created by Original Life Ltd.


We use cookies to distinguish you from other users to help us provide you with the best experience of using our website and make future improvements. 

Cookies are also used by third party companies to collect non-personally identifiable information to provide advertisements about products and services that may be of a greater interest to you. These companies may use cookies and other technologies to recognise your browser for the purposes of collecting and recording information about your internet browsing activity including on this website. 

You can disable the cookies that are stored by your computer but it may affect your experience of using our website. 

Visit Your Online Choices to find out more about internet advertising. 

Storing personal data

The personal data that we collect from you is stored on our cloud servers in the UK.

We do not store credit card information.

We will never disclose your customer account details. It is your responsibility to keep your password secure.

Although we take every step to protect your data, and have strict procedures and security arrangements to try to prevent unauthorised access, the transmission of information through the internet is not completely secure. Therefore, we we cannot guarantee the security of your data transmitted to our website. Any transmission is at your own risk.

We hold your information for as long as we require to provide you with services and to correspond with you as well as comply with the law or the requirements or relevant regulatory bodies.

If you close your account, we will delete the personal data relating to it within 30 days.

However, we may need to retain some information longer to ensure we comply with relevant laws and internal compliance.

Your rights

Under the General Data Protection Regulation, you have a number of rights in relation to your personal data. You can exercise any of these rights by contacting us at shop@originallife.com. This includes:

Original Life Ltd will respond to requests within 14 days and will not usually charge for handling any requests to exercise any of the rights listed above, however, if you make excessive, repetitive or unfounded requests, we may charge you an administration fee to process your requests or refuse to act on such requests.

Contact us

If you would like to contact us in relation to your data, please contact us here.

The data controller is Original Life Ltd (company no. 09319343) with a registered address at 34a Isidore Road, Bromsgrove, Worcestershire, B60 3ET.

Our data compliance officer is Loretta Milan at loretta@originallife.com.

Changes to this policy

We will post any future changes made to our privacy policy on this page so we encourage you to review it to stay informed of how we are processing your information.

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